Tuesday, March 1, 2011

Current Work: 'VOTE' Campaign Design (1)

I am currently working with the National Democratic Institute, Abuja (NDI) to develop campaign posters and stickers with messages aimed at encouraging Nigerians to vote in April. The process has dragged on more than I anticipated. Posted is my initial take on the brief. My aim was to design simple posters that communicate instantly and at the same time save printing cost by the use of spot colours. I also felt the message was patriotic hence the prevalent national colours.

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